非语言交际中中美商务谈判的差异 On Differences of Nonverbal Communication in Business Negotiation between China and the United States开题报告

1. 研究目的与意义（文献综述）

nowadays,withtheforeigntradedevelopingfast,theinternationalbusinessnegotiationhasplayedanessentialroleininternationalcommunicationandcooperation.itisaspecialwaytointeractincrossculturebusiness.whilecarryingoutthebusinessnegotiation,peoplepaymoreattentiontotheverbalcommunicationratherthantothesignificanceofnonverbalcommunication.thenonverbalcommunication,aswellastheverbalcommunication,isapartofsocialcultureandinfluencedbydifferentculturesdeeply.inthecrossculturalcontext,thepropernonverbalcommunicationcanfacilitatetheexchangeofinformation,inturn,impropernonverbalcommunicationwhichmaybenotsuitableforthelocalcustomsleadtomisunderstandingandevenconflict.comparedwiththeverbalcommunicationinonelanguage,nonverbalcommunicationcandeliverinformationconcisely,expresstheemotiongenuinely,andhasdecisivefunctioninthecontext.

nonverbalcommunicationhasalongerhistorythanverbalcommunication.however,foralongtimepeoplehavepaidmuchattentiontoverbalcommunication,whiletheyhaveunderestimatedtheindispensableroleofnonverbalfactorsincommunication.sincethe1950s,theresearchonnonverbalcommunicationhasalsobecomemoreprominent.nonverbalcommunicationrefersto,notonlyfacialexpression,gesturesandotherbodylanguagesofpeople,butalsomanykindsofsignals,suchasspaceutilization,soundsuggestion,dressingandotherdecorations.besides,itisanimportantsupplementtoverbalcommunicationandabletoexpressconnotations,thoughtsandfeelingsthatverbalcommunicationcannotexpress.

therearevariousformsandclassificationsofnonverbalcommunication.accordingtobijifang’stheory,nonverbalcommunicationcanbeclassifiedintofourcategories:(1)bodylanguageincludesgeneralpostures,basicetiquetteandcommunicativeinformationprovidedthroughthebodyactions.(2)para-languageincludessilence,turn-taking,andallkindsofsoundlanguage.(3)objectlanguageincludesperfume,makeup,dressandtheinformationpersonalitemsshow.(4)environmentallanguagemeanstheinformationaboutspaceandtime,architecturaldesignandinteriordecoration,etc.

2. 研究的基本内容与方案

Nonverbalcommunicationservesmultiplefunctionsininternationalinteraction.Thethesisconductssomecomprehensivestudyonnonverbalcommunication,includingitsdefinition,classification,function,andthehistoricalstudiesdoneonthisfield.SomeempiricalexamplesaregiventoillustratethedifferencesofnonverbalcommunicationbetweenChinaandtheUnitedStates.Whileverbalmessagesconveycontentmeaning,nonverbalbehaviorscarrystrongidentityandrelationalmeaning.Nonverbalcommunicationcanhelptorepeat,complement,substitute,regulate,andevencontradictthemeaningoftheverbalmessages.BusinessnegotiationisthekeytothesuccessofbusinessrelationshipbetweenChinaandtheUnitedStates.Withtheincreasinginteractionsbetweenthesetwocountries,itisnecessarytoexaminetheprocessofbusinessnegotiationclearlytofindouthowtheprocessisinfluencedbyculturalfactorsconcerningnonverbalaspects,inordertofigureoutthewaytogainwinwinsuccessforbothparties.

ThetaskofthisthesisissupposedtoillustratedifferencesofnonverbalcommunicationinbusinessnegotiationbetweenChinaandtheUnitedStates.Basedoncaseanalysiswithcommunicationstrategies,thisthesisdescribesthetheoreticalframeworkandintroducestheclassificationsofnonverbalcommunicationanditsapplicationtoguidethebusinessnegotiation.AndthehekeyproblemthisthesisillustratesiswhyandhowdifferencesofnonverbalcommunicationissignificantinbusinessnegotiationbetweenChinaandtheUnitedStates.Therefore,todiscovertheinfluentialfactorsandapropermethodforsuccessfulbusinesscommunicationistheultimategoalandcherishofthethesis.

3. 研究计划与安排

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4. 参考文献（12篇以上）

[1]edward,t.h.thesoundsofsilence[m].newyork：anchorbooks，doubleday，1983.

[2]lanzhenghua.bodylanguageininterculturalcommunication[j].overseasenglish,2013(05).

[3]brosnahan,l.chineseandlanguage:contrastivenonverbalcommunication[m].beijing:beijinglanguagescollegepress,2010.